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ABOUT
DESTINATIONS
  • Must-Have Shirtdresses for Fall 🍂
  • Autumn's 5 Must-Have Pieces
  • This Season’s Must-Have Dresses & How To Style Them To Perfection
  • 💙 Mood Indigo: The Best Blue Pieces To Buy This Summer
  • Discover Your Ideal Beach Style with Apoella
  • 5 Dressing & Packing Tips You Can't Miss ✈️
  • The Best Valentine's Day Gifts To Give And Receive ❤️
  • Leather Bags Crafted With Love
  • Our Christmas Presents Proposal For You
  • 7 Linen Outfits For High Summer 
  • 5 Go-To Outfits For Your First Summer Getaways
  • 4 Summer Bags To Take You On Holiday
  • APOELLA Arrives in Athens: A Seaside Pop-Up Experience at Astir Beach
  • Celebrating 10 Years of APOELLA: A Unique Sunset Party at Sani Resort
  • Make Magic In Daios Cove
  • Costa Navarino, The Prime Sustainable Destination In The Med
  • The Ultra-Cool Mediterranean Style Of Ikos Andalusia
  • Meet Marie Raxevsky
  • Meet Evi Grintela
  • Meet Mimika Kolotoura
  • Meet Phoebe Kyriaki
  • Meet Rhea Kalo
  • Meet Alexandra Koumba
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  • NEW ARRIVALSNEW ARRIVALS
  • THE EDITTHE EDIT
    Collections
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  • BRANDSBRANDS
    Shop By Brand ( A - L )
    • Apoella
    • Absolut Cashmere
    • Aladastra
    • Alexandra Koumba
    • Ancient Greek Sandals
    • Ancient Kallos
    • Anjuna
    • Antonia Karra
    • Apnée
    • Asoma
    • Baobab Collection
    • Borgo De Nor
    • Borsalino
    • Callista Crafts
    • Cara Cara
    • Caroline Constas
    • Castaner
    • Emmanuela Swimwear
    • Eres
    • Evi Grintela
    • Eyepetizer
    • Faystone Jewellery
    • Fedeli
    • Heidi Klein
    • Juliet Dunn
    • Kimisoo
    • Kiohne
    • Kyme
    • Lenny Niemeyer
    • L.G.R.
    • Love Stories
    Shop By Brand ( M - Z )
    • Manebi
    • Marianna Lemos
    • Marie Raxevsky
    • Marysia
    • Melissa Odabash
    • Misa Los Angeles
    • Naghedi
    • One Teaspoon
    • Park House
    • Rains
    • Rhea Kalo
    • Rianna + Nina
    • Sabina Musayev
    • Scarlett Poppies
    • Stefania Frangista
    • Varley
    • Zeus + Dione

    APOELLA

    EXPLORE THE COLLECTIONS

    Callista Crafts

    LEATHER LOVE

  • WOMENWOMEN
    Clothing
    • Activewear
    • Blazers
    • Blouses
    • Caftans
    • Dresses
    • Jackets
    • Jumpsuits
    • Kimonos
    • Leggings
    • Lingerie
    • Loungewear
    • Pants
    • Pareos
    • Sarongs
    • Playsuits
    • Shirtdresses
    • Shirts
    • Shorts
    • Skirts
    • Sweaters
    • Swimwear
    • Tops
    Shoes
    • Sandals
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    • Flip Flops
    • Heels
    • Loafers
    • Wedges
    • Ballerinas
    • Clogs
    Jewelry
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    • Bracelets
    • Earrings
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    Accessories
    • Bags
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    • Hats
    • Leather Goods

    THE COLLECTION

    SHOP THE SUMMER ESSENTIALS

    ACCESSORIES

    THE IT ITEMS

  • MENMEN
    Clothing
    • Loungewear
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    • Bracelets
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    • Bags
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    Shoes
    • Espadrilles
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    MEN'S collection

  • KIDSKIDS
    Clothing
    • Caftans
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    • Swimwear
    Accessories
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    KIDS' COLLECTION

  • LIFESTYLELIFESTYLE
    HOME
    • Board Games
    • Books
    • Candles
    • Diffusers
    • Vases
    • Tabletop
    • Tableware
    WELLNESS
    • Yoga mats
    • Palo Santo & Smudges & Ceramic Holders
    • Herbal Blends
    • Bath Products

    Ala D Astra x Apoella

    Exclusively designed by Aladastra for Apoella concept stores

    APOELLA Scented Candles

    Relive The Perfect Summer Escape

  • ABOUTABOUT
  • DESTINATIONSDESTINATIONS
  • JOURNALJOURNAL
    Create
    • Must-Have Shirtdresses for Fall 🍂
    • Autumn's 5 Must-Have Pieces
    • This Season’s Must-Have Dresses & How To Style Them To Perfection
    • 💙 Mood Indigo: The Best Blue Pieces To Buy This Summer
    • Discover Your Ideal Beach Style with Apoella
    • 5 Dressing & Packing Tips You Can't Miss ✈️
    • The Best Valentine's Day Gifts To Give And Receive ❤️
    • Leather Bags Crafted With Love
    • Our Christmas Presents Proposal For You
    • 7 Linen Outfits For High Summer 
    • 5 Go-To Outfits For Your First Summer Getaways
    • 4 Summer Bags To Take You On Holiday
    News
    • APOELLA Arrives in Athens: A Seaside Pop-Up Experience at Astir Beach
    • Celebrating 10 Years of APOELLA: A Unique Sunset Party at Sani Resort
    Travel
    • Make Magic In Daios Cove
    • Costa Navarino, The Prime Sustainable Destination In The Med
    • The Ultra-Cool Mediterranean Style Of Ikos Andalusia
    Host
    • Meet Marie Raxevsky
    • Meet Evi Grintela
    • Meet Mimika Kolotoura
    • Meet Phoebe Kyriaki
    • Meet Rhea Kalo
    • Meet Alexandra Koumba

    DISCOVER OUR STORIES

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Ocean Lover

Ocean beaches, with their expansive coastlines and vibrant marine life, inspire a carefree, bohemian style. Imagine flowing maxi dresses, wide-brimmed hats, and beaded sandals. Accessories might include shell jewelry, woven beach bags, and oversized sunglasses, perfect for lounging by the waves or taking a stroll along the shore.

Color Palette:

  • Deep Blue
  • Seafoam Green
  • Golden Sand
  • Sky Blue
  • Coral Pink
Filters
Sort
- Mermaid One Shoulder One Piece Carribean Blue Apoella- Mermaid One Shoulder One Piece Carribean Blue Apoella

Kiohne

Mermaid One Shoulder One Piece Carribean Blue

€160
Shorts Apoella Dione Linen Shorts Denim ApoellaShorts Apoella Dione Linen Shorts Denim Apoella

Apoella

Dione Linen Shorts Denim

€160
Melissa Odabash Flip Flops Tan ApoellaMelissa Odabash Flip Flops Tan Tan / 37 EU Apoella

Melissa Odabash

Flip Flops Tan

€95
Hat Apoella Akrotiri Fedora Hat ApoellaHat Apoella Akrotiri Fedora Hat 57 / Natural Apoella

Apoella

Akrotiri Fedora Hat

€80
One-Piece Kiohne Karina Over The Shoulder One Piece Night Blue Apoella- Karina Over The Shoulder One Piece Night Blue Apoella

Kiohne

Karina Over The Shoulder One Piece Night Blue

€180
Shorts Apoella Dione Linen Shorts ApoellaShorts Apoella Dione Linen Shorts White Apoella

Apoella

Dione Linen Shorts White

€160
Books Gestalten Surf Porn O/S ApoellaBooks Gestalten Surf Porn O/S Apoella

Gestalten

Surf Porn

No reviews
€80
Melissa Odabash Flip Flops Nude ApoellaMelissa Odabash Flip Flops Nude Apoella

Melissa Odabash

Flip Flops Nude

€95
Earrings Marianna Lemos Pearly Eyes Earrings O/S ApoellaEarrings Marianna Lemos Pearly Eyes Earrings O/S Apoella

Marianna Lemos

Pearly Eyes Earrings

€260
Handbags Manebi Raffia Sunset Bag Large Crochet Tan O/S / Raffia ApoellaHandbags Manebi Raffia Sunset Bag Large Crochet Tan O/S / Raffia Apoella

Manebi

Raffia Sunset Bag Large Crochet Tan

€320
Sandals Ancient Greek Sandals Saionara Flip Flop Sandals Platinum ApoellaSandals Ancient Greek Sandals Saionara Flip Flop Sandals Platinum Apoella

Ancient Greek Sandals

Saionara Flip Flop Sandals Platinum

€160
One-Piece Melissa Odabash Perugia Over The Shoulder One-Piece Weave ApoellaOne-Piece Melissa Odabash Perugia Over The Shoulder One-Piece Weave Apoella

Melissa Odabash

Perugia Over The Shoulder One-Piece Weave

€340
Flip Flops Melissa Odabash Flip Flops White ApoellaFlip Flops Melissa Odabash Flip Flops White Apoella

Melissa Odabash

Flip Flops White

€95
Shirt Apoella Myrto Cropped Shirt ApoellaShirts Apoella Myrto Cropped Shirt White Apoella

Apoella

Myrto Cropped Shirt White

€160
Sandals Manebi Hamptons Nordic Suede Sandals Champagne Beige ApoellaSandals Manebi Hamptons Nordic Suede Sandals Champagne Beige Apoella

Manebi

Hamptons Nordic Suede Sandals Champagne Beige

€160
Bikini Kiohne Spaces/Saltwater One Shoulder Bikini Night Blue Apoella

Kiohne

Spaces/Saltwater One Shoulder Bikini Night Blue

€165
- Sea Dream Hoop Earrings Gold Pl Pearls/corals/turquoise O/S ApoellaEarrings Antonia Karra Sea Dream Hoop Earrings Gold Plated O/S / Gold Apoella

Antonia Karra

Sea Dream Hoop Earrings Gold Plated

No reviews
€305
One-Piece Kiohne Aubade Strapless One Piece Carribean Blue ApoellaOne-Piece Kiohne Aubade Strapless One Piece Carribean Blue Apoella

Kiohne

Aubade Strapless One Piece Carribean Blue

€155
Shirt Apoella Myrto Cropped Shirt ApoellaShirts Apoella Myrto Cropped Shirt Denim Apoella

Apoella

Myrto Cropped Shirt Denim

€160
Rings Antonia Karra Karma Ring Gold Plated Turquoise O/S / Gold ApoellaRings Antonia Karra Karma Ring Gold Plated Turquoise O/S / Gold Apoella

Antonia Karra

Karma Ring Gold Plated Turquoise

No reviews
€215
Candles Aladastra The Pilgrimage Candle O/S ApoellaCandles Aladastra The Pilgrimage Candle O/S Apoella

Aladastra

The Pilgrimage Candle

€60
Melissa Odabash Flip Flops Gold ApoellaMelissa Odabash Flip Flops Gold Apoella

Melissa Odabash

Flip Flops Gold

€95
Candles Baobab Oceanos Elementos Limited Edition Candle Max 16 Max 16 ApoellaCandles Baobab Oceanos Elementos Limited Edition Candle Max 16 Max 16 Apoella

Baobab Collection

Oceanos Elementos Limited Edition Candle Max 16

€125
Shoes Ancient Greek Sandals Pu Braided Flip Flops ApoellaFlip Flops Ancient Greek Sandals Pu Braided Flip Flops Rose Gold Apoella

Ancient Greek Sandals

Pu Braided Flip Flops Rose Gold

€160
Tote Apoella Riviera Canvas Tote Striped O/S / Navy ApoellaTote Apoella Riviera Canvas Tote Striped O/S / Navy Apoella

Apoella

Riviera Canvas Tote Striped

€180
Bikini Melissa Odabash Tenerife Bandeau Bikini Top Weave ApoellaBikini Melissa Odabash Tenerife Bandeau Bikini Top Weave Apoella

Melissa Odabash

Tenerife Bandeau Bikini Top Weave

€165
Bikini Melissa Odabash Tenerife Bikini Bottom Weave ApoellaBikini Melissa Odabash Tenerife Bikini Bottom Weave Apoella

Melissa Odabash

Tenerife Bikini Bottom Weave

€165
Travel Bag Apoella Riviera Canvas Travel Bag Striped O/S / Navy ApoellaTravel Bag Apoella Riviera Canvas Travel Bag Striped O/S / Navy Apoella

Apoella

Riviera Canvas Travel Bag Striped

€270

About Us

Named after its roots, “Apo Ellada” (apo Hellas) meaning “From Greece”, APOELLA captures the timeless elegance of the Greek heritage along with the effortless sense of style of the Greek summer.

This greek-inspired beach lifestyle along with a touch of modernity offers a journey beyond borders or seasons. Discover the ease of the resort way of living, connect with the creative collective and explore the sense of beauty the world has to offer.

Welcome to APOELLA.  

General Commercial Registry Number: 129830801000

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