You’ve been wearing APOELLA beautifully 🤍

Some of our favorite moments this summer happened by the sea, in holiday mirrors, on warm evenings and during spontaneous visits to our Astir Beach Pop-Up.
Our little corner of the Athens Riviera has welcomed some very lovely faces this summer.
Thank you for stepping into our world, spending a little time with us and taking a piece of APOELLA along for the rest of the journey.

Daisy Nika and Alexandra Nika

Ismini Dafopoulou

Chrissianna Andriopoulou
A blue set somewhere under the Greek sun. A pink dress after dark. A favorite summer piece packed for somewhere new. Seeing APOELLA become part of your own summer stories is exactly how we imagined it.

Dora Katsikogianni · Elena Charalampoudi

From the Athens Riviera to wherever summer takes you next. Worn your way, photographed your way, remembered your way.
Find your summer favourites








